Breaking the Borders of Sunday: Jeff Wilson on Faith in the Marketplace
- Sarabeth Stone
- Dec 2, 2025
- 4 min read
Updated: Dec 3, 2025
By Sarabeth Stone

“If approximately 6% of American businesses are led by individuals with a biblical worldview, and the U.S. has about 36 million small businesses, we could assume that roughly 2.2 million of those small businesses are led by Christians. If each of these leaders intentionally engaged just 500 people annually—employees, vendors, customers, and competitors—their collective outreach potential would exceed the population of North America. Let that sink in.”
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